Daraz is a Chineese owned online marketplace and logistics company which operates in the market of southasia and southeast asia it was founded in 2012 by a german venture capital company rocket internet Daraz group operates e commerance platform and logistics services in Bangladesh,pakistan and srilanka in may 2018 daraz group was acquired by chinnese -commerence company Alibaba Group.Daraz.Daraz was founded as a fashion retailer in pakistan in 2012 but changed to a general marketplace strategy and business model in 2015 when it also launched operations in bangladesh and myammer . In september 2015 daraz secured EURO50 million in its series b funding in order to expand operations in bangladesh ,Myammer,Pakistan CDC group a state owned by DEVELOPMENT FINANCE INSTITUTE (DFI) in the UK invested euro 20 million alongside about 30million dollers investment from daraz exsisting majority stakeholder ASIA INTERNET HOLDINGS.
In july 2016 daraz group acquired kaymu a consumer to consumer online market place in the south asia and with the acquisition it begans operations in nepal and srilanka.in may 2018 daraz announced that it has been acquired by the alibaba group for an undisclosed amount this move comes about two years after alibabas acquistions of lazada group which was also a startup by rocket internet group in soth east asian market alibaba group also runs singapores redmart and own stakes in japan rakuten and indonesia tokopedia darAaz groups five markets (Bangladesh,myammer,nepal ,pakistan and srilanka covers the 460million people of which 60% are under the age of 35 in order to digitilize the logistic eycosystm and to improve delivery standard darazhas built its own logistics company DEX in all of the five markets.
Daraz is the place where the world of fashion,lifestyle,technology and digital community meet it is an online market that provides branded products for mens and womens across clothing footwear apparel jewelry and accessories and almost the largest shopping platform for fashion fanatics in pakistan we are reshapping the face of commerce by supporting our cerdo of convienence while redefining the term shopping and prsenting it to the general population it is especially designed to be usersfriendly and we have the most responsive customer support team to handle orders and quierie efficiently and each individual strive24\7 to put forward an irreistible collection of the best designers ensembles fashions footwears bags and accessiores with the convienence of free shipping the foremost motive is to provide the exact product you love at your door step regardless of time place or geographical loction while understanding the precise needs to each customer and draz brings out your personalize trend and style keeping your budget in mind with just few clicks the product you liked will be delivered at your doorstep through our trusted courier partners that let you pay cash on delivery since the launch of busniesses it has succesfully gathered huge number of customerrs by serving them the best way and creating separate identity own its own in the online industry it is an online platform that has the objective to shift the preception and divert the local people towards the online shopping trend which is booming across the globe others include gift cards that carries varying credits limits that you could present to your acquaintances or loved ones these are gift cards subjected international and domestic shipping other offers include free shipping 7days return and cash delivery offers for your convieniene along with telenor easy paisa and net banking with international shipping you can send a package in 231 countries with partnership of DHL so visit the website @daraz.pk for any queries or stuff orders
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